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Media Analytics & Audience Insights Director

HEARST PROPERTIES, INC · Winston Salem, NC, USA ·

Pay:
110.000
Job type:
Full Time

Hearst Television's WXII/WCWG in Winston-Salem, NC is seeking a Media Analytics Director to analyze impressions and research information to design compelling stories for our sellers, help guide outside promotion, and assist our newsroom in analyzing viewership data.

You will report to the General Sales Manager and utilize Nielsen software, Wide Orbit Media Sales, and Marshall Marketing to provide strategic guidance across news, programming and creative services.

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