Copywriter

Write landing pages for paid ad traffic, offering pages, and investment campaigns

Develop hero copy, section flows, and CTAs grounded in investor psychology and offer specifics

Translate pitch decks, financials, and offering documents into clear investor-facing copy

Partner with marketing on landing-page strategy and post-click experience

Maintain factual accuracy and compliance across deliverables

Build email funnels, welcome series, nurture sequences, re-engagement campaigns, and conversion-focused sends

Map copy to funnel stage and advance the conversation for leads

Use AI tools for research, drafting, variation testing, and production

Build reusable copy frameworks, prompts, and templates

Analyze CTR, CVR, conversion, open-rate, and click-through metrics

Design and run A/B tests on landing pages, headlines, hooks, CTAs, and email sequences

Iterate copy based on conversion performance

Collaborate with writers, CRO specialists, web designers, creatives, marketers, and account leads

Requirements

Proven experience writing conversion-focused copy, ideally in direct response, financial publishing, lifecycle, or high-stakes B2C environments

Strong portfolio demonstrating copy tied to performance outcomes (conversions, CTR, revenue)

Deep understanding of investor psychology

Fluency with AI writing tools and experience building workflows, prompts, and systems

Strong editorial judgment

Comfort working inside a CRO process and thinking in hypotheses and tests

Understanding of objection handling

Clean, specific, factual prose

Ambition and self-direction

Passion for startups, investing, and business

Experience with landing pages, lifecycle emails, advertorials, or longer-form narrative pages

Hybrid NYC-based availability with 3 days in-office

No educational credential specified

Core Competencies
Demonstrates expertise in writing conversion-focused copy, utilizing AI tools for drafting and testing, and maintaining compliance and factual accuracy in deliverables. Proven ability to analyze performance metrics and iterate copy to enhance conversion rates.

Highest-signal resume keywords

Conversion-Focused Copywriting

AI Writing Tools Proficiency

Investor Psychology Understanding

A/B Testing Design and Execution

Lifecycle Email Campaign Development

Hard Skills

Conversion-Focused Copywriting

Landing Page Development

Email Funnel Creation

A/B Testing

Performance Metrics Analysis

Objection Handling

Clear Prose Writing

CRO Process Familiarity

Direct Response Copywriting

Financial Publishing Experience

Soft Skills

Strong Editorial Judgment

Ambition

Self-Direction

Collaboration

Comfort with Hypotheses and Testing

Industry Keywords

Direct Response

B2C Environments

Investor-Facing Copy

Lifecycle Emails

High-Stakes Marketing

Tools & Technologies

AI Writing Tools

Email Marketing Platforms

Analytics Tools

CRO Tools

Content Management Systems

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