Digital Content & SEO Strategy Lead (AI Visibility)

Flowers Foods, Inc. is seeking a Digital Content Marketing Manager to lead the digital content strategy across brand websites, retailer platforms, and digital shelf, including AI-powered search experiences.
This role owns content standards, SEO/AEO and AI Visibility strategy, and executes enhanced content and metadata in collaboration with brand, ecommerce, technology, regulatory, legal, and agency teams to drive discoverability and conversion.

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