Communications Manager

Career Opportunities: Communications Manager (94799) Requisition ID 94799 -Posted 10/16/2026 - BaAM - Country (1) - Location (1) - Function (1) - Job Type (1)
BaAM is a creative strategy and experiential innovation company serving the sports and entertainment industry. We combine creative intelligence, cultural relevance, and commercial impact to transform ambitious ideas into experiences that move fans and move the dial. Our multidisciplinary team creates some of the world’s most recognized events, connecting with hundreds of millions of fans each year for clients such as Major League Baseball, National Hockey League, Twitch, Live Nation, and FIFA.
Summary The Communications Manager promotes BaAM’s voice, internally and externally. This role turns companypriorities into communications the team understands and acts on. Externally, the CommunicationsManager leads campaign concept, messaging, and planning in collaboration with Marketing and Strategy +Creative resources, across traditional and digital marketing channels. Internally, this role is an influentialmember of the Communication and Culture team. They lead template standardization and are responsiblefor the internal knowledge library of templates, guides, process documentation, and reference material.They ensure team resources for daily operations, such as the Staff Handbook, Position Narratives, andPolicies, are designed and implemented to best support BaAM’s people.
This position will support our BaAM team. It is eligible to work a hybrid schedule, generally requiring work in-office and/or show-site 2-3 days per week based out of Orlando, FL.
Reporting to the Head of Brand & Communications, the Communications Manager’s responsibilitiesinclude:
Craft external campaigns by owning concept and messaging aligned with BaAM’s brand andmarketing strategy, optimized for LLMs, audience growth and engagement
Contribute copy for proposals and pitches led by Head of Brand & Communications
Partner with BaAM’s Marketing Specialist to implement campaign messaging, including channelselection, content production, measurement, reporting, and optimization
Develop and execute internal communications (All Staff emails, Zoom channels, Staff Handbook,Position Narratives, etc.) that keep the team connected to company goals, priorities, and decisionsas guided by Head of Brand & Communications
Draft, update, and administer BaAM’s policies and staff handbook, running the review cycle andworking with the Head of Brand & Communications on approvals and rollout
Lead ongoing maintenance and updates for BaAM’s internal knowledge library of templates,guides, process documentation, and reference material, keeping it current and accessible
Work closely with the Director of People & Culture and cross-departmental leaders to build andmaintain onboarding materials, reference guides, and process documentation
Apply the BaAM style guide across all materials and act as a steward of the brand in every internal and external interaction, while ensuring BaAM’s systems, processes, and standards are maintained in the development of all assignments and deliverables
Other duties as assigned
Education & Experience Education and training
Bachelor's degree required, preferably in Communications, Marketing, Public Relations, Journalism, or a related field, along with relevant professional experience
5+ years’ communications experience in the sports and entertainment industry
Background and experience
Demonstrated writing and editing ability across internal and external audiences, from policydocuments to marketing campaign copy
Experience building communications campaigns that hold brand messaging and positioningconsistent and translate into measurable gains
Experience developing and administering company-wide documentation, such as policies,handbooks, or knowledge libraries
Self-starter who works independently and circles back for feedback and check-ins to confirmaccuracy of understanding and clarity of ideas
Keen eye for detail, with the discipline to keep documents accurate, current, and consistent
Comfort working with new technology, including AI tools, and helping others adopt it
Working knowledge of graphic design software, such as Adobe Creative Suite, able to create, edit, and format visual content for print or digital
Excellent working knowledge of office software applications (i.e. Microsoft Word, Excel, Outlook,Smartsheet, Zoom, etc.)
Excellent interpersonal skills with ability to work independently or as part of a team
Physical demands
Long periods of sitting and computer work
Other requirements
Occasional travel may be required, ability to travel internationally
When required, must be willing to work flexible hours, including evenings and weekends to supportproject and production schedule deadlines
Travel Requirements Travel up to 25%
What We Offer The Freeman Company provides benefits that aim to empower our people and their families to thrive mentally, physically, and financially. These are a handful of the types of programs and benefits our full-time people may be eligible for. There may be some variances in specific benefits across regions.
Tuition Reimbursement
Life, Accident and Disability
Retirement with Company Match
Paid Time Off
Diversity Commitment At The Freeman Company, our commitment to diversity and inclusion is helping us to create not only a great place to work, but also an environment where our employees, our customers and our communities around the world can reach their goals and connect with each other. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status and other characteristic protected by federal, state or local laws.

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