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Senior Content Strategist - Digital Platforms

Placements24 · Waukee, IA, USA · Remote ·

Job type:
Full Time

About the Role Our client is seeking an experienced and visionary Senior Content Strategist to lead content initiatives for their digital platforms, operating in a fully remote capacity. You will be responsible for developing and implementing a cohesive content strategy that aligns with business objectives, enhances user engagement, and drives audience growth. This role requires a deep understanding of content lifecycle management, audience segmentation, and performance analytics. You will collaborate with cross-functional teams, including marketing, product, and editorial, to ensure content is compelling, relevant, and effectively distributed across all touchpoints, fostering a consistent brand voice and narrative in a flexible, remote-first setting.
Key Responsibilities Develop and execute a comprehensive content strategy aligned with business goals and audience needs across digital platforms.
Oversee the creation, curation, and management of engaging content, ensuring quality, consistency, and brand alignment.
Conduct audience research and analysis to identify content opportunities and optimize content performance.
Collaborate with editorial, marketing, product, and design teams to ensure seamless content integration and user experience.
Define content governance policies, workflows, and style guides.
Analyze content performance metrics and provide actionable insights for continuous improvement.
Requirements 7+ years of experience in content strategy , content marketing, or related fields.
Proven ability to develop and implement successful content strategies for digital platforms.
Strong understanding of SEO best practices, content management systems (CMS), and analytics tools.
Excellent writing, editing, and communication skills.
Experience working in a collaborative, preferably remote , team environment.
Bachelor's degree in English, Marketing, Communications, Journalism, or a related field.
Benefits Competitive salary commensurate with experience.
Comprehensive health, dental, and vision benefits.
Flexible remote work environment.
Generous paid time off and parental leave policies.
Opportunities for professional growth and continuous learning.

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