UX Designer / Art Direction -CPG

Job Title: UX Designer / Art Direction -CPG
Duration: 12 Month+ Contract
Location: St Louis, MO
Work Location: Hybrid
Schedule: Full-Time, Monday-Friday
Pay Rate : $60-65/hr. on W2

Role Summary

This role focuses on UX design and art direction for Clients digital products, specifically on maintaining and strengthening relationships with users after they begin using a product or service.

The focus is on ongoing user engagement rather than pre-purchase experiences or traditional website design. The individual will create personalized, brand-aligned digital content that supports users throughout their journey.

Key Responsibilities
Understand user journeys and anticipate users' evolving needs based on their backgrounds, interests, and engagement with Clients digital products.
Design ongoing user-facing marketing materials, including emails, push notifications, content cards, and banners.
Ensure all creative assets align with brand guidelines while adapting designs to meet changing user needs and campaign requirements.
Create personalized digital experiences that engage end users at different stages of their journey.
Ideal Candidate Profile Experience in Digital Content Design or Content Design, with a strong emphasis on visual design and art direction.
Hands-on experience designing emails, push notifications, content cards, and banners.
A portfolio demonstrating user-facing digital content designed to engage and communicate with end users.
The ability to think beyond traditional website design and create personalized, ongoing digital engagement experiences.

Key distinction: This is a UX and creative design role centered on ongoing digital engagement and personalized content, not a content creation role or a traditional website-focused UX position.

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