Regional Director of Marketing

Regional Director of Marketing Brighten Life Home Health Leadership Opportunity | Regional Growth Focus | Healthcare Marketing Impact
Why Choose Brighten Life Home Health?
Integrity • Trust • Excellence • Accountability • Mutual Respect
At Brighten Life Home Health, we are committed to making life better for the individuals and families we serve throughout our communities. Our home health team provides personalized care that allows patients to recover, improve mobility, and maintain independence in the comfort of their own homes.
As a Physical Therapist, you'll have the opportunity to build meaningful relationships with patients while helping them achieve their highest level of function and quality of life. You'll work alongside a supportive interdisciplinary team that values compassion, clinical excellence, and patient-centered care.
At Brighten Life Home Health, you'll enjoy:
Flexible part-time and PRN scheduling Meaningful one-on-one patient care Supportive and collaborative therapy team Opportunity to help patients maintain independence at home Professional growth and development opportunities Autonomy in patient care and treatment planning Rewarding career with advancement opportunities Make a difference in the lives of patients and families every day
What You'll Do Lead and support the marketing team to increase referrals and community awareness
Build relationships with physicians, healthcare providers, and referral sources
Develop and implement regional marketing and business development strategies
Collaborate with leadership to achieve growth and census goals
Create marketing materials and assist with promotional initiatives
Analyze market opportunities and identify areas for expansion
Support admissions and referral development efforts
Travel to agency locations and community events as needed
Prepare reports and provide regular updates to leadership
What You'll Need Bachelor's Degree in Marketing, Sales, Healthcare Administration, or a related field
Minimum of 2 years of healthcare marketing experience
Home Health or Hospice marketing experience required
Strong communication, presentation, and relationship-building skills
Excellent organization, time management, and problem-solving abilities
Ability to work independently and collaborate with healthcare professionals
Understanding of medical terminology and healthcare services
Basic computer and technology proficiency
What Makes You Successful in This Role? Initiative and self-motivation
Strong decision-making skills
Effective communication
Time management and prioritization
Organization and attention to detail
Ability to build and maintain professional relationships
Ready to Make an Impact? Join a growing healthcare organization where you can use your marketing expertise to strengthen community partnerships, increase access to quality home health services, and help patients receive the care they need. Your leadership will play a direct role in the continued growth and success of our organization.