Digital Product Manager: Loyalty & Marketing Tech

FLOWERS.com Inc. is seeking a Digital Product Manager to drive marketing technology, loyalty, and retention initiatives across our brands.
You will translate business needs into actionable requirements, collaborate with Marketing, CRM, Loyalty, E-Commerce, and Technology teams, and help deliver roadmap initiatives that improve engagement and lifetime value. The role involves optimizing digital gifting experiences, targeted campaigns, and personalized customer journeys while using data to inform

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