Digital Content Marketing Lead — AI Visibility & Growth

Flowers Foods is seeking a Digital Content Marketing Manager to lead the brand's digital content strategy across websites, retailer platforms, and AI-enabled search experiences. You will own SEO/AEO, content standards, and the digital shelf, partnering with brand, ecommerce, technology, regulatory, and agency teams to deliver high-impact content.
You will set KPIs, manage content launches, and translate data into actionable insights for executive reporting, helping optimize discoverability and

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