Director of Digital Strategy and Media

Director of Digital Strategy and Media The Director of Digital Strategy and Media Production at the Myaamia Center (MC) will provide strategic leadership for the development, implementation, and management of the Center's digital platforms, software applications, media production initiatives, and audience engagement strategies. This role combines expertise in digital communications, application development, media production, and technology infrastructure to support organizational goals, enhance audience reach, and create sustainable digital solutions. Working collaboratively across MC departments, the Director will oversee digital strategy, web and application development, content distribution, media production workflows, and technology integration while ensuring accessibility, security, scalability, and brand consistency across all digital channels.
Essential Duties and Responsibilities: Digital Strategy & Audience Engagement:
Develop and implement a comprehensive digital strategy to expand audience reach and engagement across web, mobile, social, and emerging digital platforms.
Lead digital distribution strategies to deliver content effectively to existing and new audiences through owned and partner channels.
Establish and maintain standards for digital communications, branding, accessibility, and user experience.
Analyze audience behavior, digital performance metrics, and engagement data to guide strategic decisions and improve outcomes.
Develop and distribute reports related to digital analytics, audience engagement, outreach performance, and platform effectiveness.
Maintain awareness of emerging digital media trends, technologies, and best practices.
Application Development & Technology Leadership:
Provide strategic direction, project management, and operational leadership for software developers, digital specialists, and external technical collaborators.
Lead the scoping, milestone planning, deployment, and lifecycle maintenance of web-based and mobile applications.
Collaborate with stakeholders to define project goals, technical requirements, priorities, and timelines.
Serve as the primary liaison to university Information Technology services to coordinate application hosting, repository management, security, and backup processes.
Ensure systems and applications adhere to accessibility standards, cybersecurity best practices, and performance expectations.
Media Production & Content Systems:
Direct digital media production workflows including audio, video, livestream, online programming, and multimedia content initiatives.
Oversee digital asset management, content lifecycle planning, and platform publishing strategies.
Support media production teams with technical expertise related to streaming, online distribution, and digital content delivery systems.
Collaborate with creative teams to ensure consistent branding, storytelling, and user-centered digital experiences.
Guide the implementation and maintenance of Content Management Systems (CMS) and digital publishing platforms.
Leadership & Collaboration:
The Myaamia Center is a team-oriented workspace with highly trained interdisciplinary staff. Must be able to foster a collaborative, inclusive, and innovative work environment that encourages experimentation, creativity, and continuous improvement.
Supervise and mentor technical and digital media staff while supporting professional development and team accountability.
Work closely with organizational leadership, educators, researchers, developers, designers, and communications staff to advance strategic initiatives.
Document processes, procedures, and technical systems to ensure sustainability and institutional knowledge retention.
Serve as a key organizational resource for digital strategy, technology planning, and media innovation.
Administrative Responsibilities:
The Myaamia Center includes an administrative team that manages budgets, grant expenditures and endowments. Must be able to work within departmental budgets, project timelines, and operational priorities.
Maintain records, documentation, and archives related to digital systems, media assets, and strategic initiatives.
Coordinate with vendors, consultants, and technology service providers to resolve technical issues and support operational needs.
Minimum Qualifications:
Bachelor's degree in Computer Science, Information Technology, Digital Media, Communications, or a related field.
Minimum of eight years of progressively responsible experience in digital strategy, application development, media production, or related technical leadership roles.
Demonstrated experience leading digital projects and cross-functional teams.
Applicants must have a novice-level command of the Myaamia language; culture, community-based tribal education, and be willing to participate in ongoing revitalization activities within the Miami Tribe community when appropriate.
Strong team orientation and ability to work in interdisciplinary environments.
Preferred Qualifications:
Advanced degree in a related field.
Experience in higher education, public media, nonprofit, or mission-driven organizations.
Experience with accessibility standards (ADA/WCAG), and user experience design.
Experience with audio/video production tools, livestreaming technologies, and multimedia workflows.
Demonstrated ability to manage multiple projects and collaborate effectively across technical and non-technical teams.
Excellent written, verbal, and interpersonal communication skills.
Strong analytical, organizational, and problem-solving abilities.
Commitment to broad access, fairness, and inclusion across digital products and organizational practices.