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Digital Marketing Lead

Mixpanel-1 · Redwood City, CA, USA ·

Job type:
Full Time

Mixpanel is seeking a Digital Adoption & Lifecycle Manager to own the communications that drive adoption, retention, and expansion among digital-only customers. You will design lifecycle programs triggered by real behavior, write emails and in-product messages, and push for continuous optimization.
This builder role requires defining segmentation, setting up triggers, measuring outcomes, and collaborating with Marketing, Product, and Customer Success to ensure a coherent, data-driven journey

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