Director of Product Marketing

About PriceEasy
PriceEasy is transforming the convenience retail industry and helping convenience retailers make faster, smarter decisions across their businesses. Operating across 23+ countries and 30,000+ retail locations, PriceEasy combines AI, real-time data, advanced analytics, and retail intelligence to help retailers optimize pricing, improve store performance, increase sales, and identify new growth opportunities.
As PriceEasy continues to expand its product portfolio and customer base, we are looking for Director of Product Marketing who can turn our technology, product innovation, and customer success into compelling stories that drive adoption and revenue.

About the Role
This is not a traditional Product Marketing role. We are looking for someone who likes to build, takes ownership of how PriceEasy products are presented, launched, communicated, and sold.

The role has three primary objectives:
Build world-class marketing and sales collateral
Own product release marketing and customer communication
Turn customer success into powerful case studies and market-facing stories

You will be leading the Product Team of designers, graphics artist, content writers, and video editors. You will be working with Product, Sales, Customer Success, Marketing, and Executive Leadership to provide leadership on how to communicate it in a way that is simple, visually compelling, and commercially impactful.

You should also be highly proficient with AI and LLM tools and use them extensively to accelerate research, messaging, content creation, presentations, storyboarding, competitive analysis, and marketing execution.

Your Three Core Responsibilities1. Own Sales & Marketing Collateral
Take complete ownership of the materials PriceEasy uses to communicate and sell its products.
This includes:

Product brochures and one-pagers
Executive pitch decks
Sales pitch books
Product presentations
Storyboards
Objection-handling documents
Competitive battlecards
Sales enablement materials
Customer presentations
Webinar and event presentations
Infographics and visual product stories
Website and landing-page product messaging
Product videos and demo storyboards

2. Own Product Release Marketing
Partner closely with Product and Engineering to understand major new features, enhancements, and product releases.
For every meaningful release, you will determine:
What was released
Which customers should care
What problem it solves
Why it matters commercially
How it should be positioned
How customers and prospects should hear about it
You will then drive the communication and marketing of those releases through:
Existing customer communications
Product release announcements
Sales enablement materials
Email campaigns
Webinars
Videos
LinkedIn and digital content
Website updates
Product brochures and presentations

3. Build and Market Customer Success Stories
Work closely with Customer Success and Sales to identify customers achieving strong measurable results with PriceEasy.
Turn those results into compelling:
Case studies
Customer success presentations
Before-and-after stories
ROI stories
Customer testimonials
You should be able to take raw information such as customer results, usage data, interviews, screenshots, and metrics and turn it into a powerful story that demonstrates:

AI & LLM Proficiency
AI proficiency is a core requirement for this role.

What We're Looking For
5+ years of experience in Product Marketing
B2B SaaS Marketing experience
Demonstrated experience creating high-quality sales collateral and product marketing materials
Exceptional visual storytelling and presentation skills
Strong design capabilities and design judgment
Experience with Figma, Canva, Adobe Creative Suite, or similar tools
Strong copywriting and editing capabilities