Senior Vice President, Marketing – Retirement, Investment & Wealth Solutions

For our client, we are seeking a Senior Vice President, Marketing – Retirement, Investment & Wealth Solutions to join the team of a leader in the Finance & Insurance space.

This executive will lead marketing strategy for a business serving retirement, investment, and wealth-related client needs. The role will shape go-to-market direction, strengthen brand positioning, and drive demand generation in a highly competitive, relationship-driven market. This leader will partner closely with sales and other cross-functional teams to support growth, retention, and measurable commercial impact. The position also calls for a strong analytics mindset and a forward-looking approach to AI-enabled marketing execution.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $300,000 – $325,000 annually

Responsibilities

Define and execute marketing strategy aligned with business growth objectives and market segmentation.

Direct go-to-market programs and campaigns to enhance sales growth and client retention.

Enhance brand differentiation through effective storytelling across all marketing channels.

Manage corporate events strategy to drive pipeline and client retention with clear commercial targets.

Leverage data analytics to optimize marketing initiatives and reduce acquisition costs.

Drive AI adoption within the marketing team to improve efficiency and outcomes.

Foster collaboration with sales teams to align marketing efforts with client needs.

Qualifications

15+ years of experience in B2B financial services, specifically in retirement and investment marketing.

Strong background in defined contribution, retirement, and investments across various audiences.

Proven track record of driving sales and revenue growth through effective marketing programs.

Expertise in using data analytics for campaign targeting and performance measurement.

Master’s degree in marketing, communications, or a related field preferred.

Benefits

401(k) match

Medical, Dental, Vision coverage

Paid Time Off

Opportunities for professional development and continuous learning

Supportive work environment that values integrity and teamwork.

Our client is an equal opportunity employer.

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