Citigroup Inc. in Irving, TX seeks a Digital Channel Lead Analyst to drive and implement marketing technology platforms and tools aligned with Citi's Consumer Banking vision of always-on, personalized marketing.
You will own platform lifecycle, integrate data/content platforms with ad tech, and lead development, testing, deployment, and optimization with CDP and Adobe Journey Orchestration. The role requires 6–10 years of MarTech experience, strong product management and Agile skills, and
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