Account Manager

Who we are
Pathlabs is an end-to-end digital media partner built for agencies. We handle all aspects of our clients’ digital media campaigns, so they can focus on growing their business.

Pathlabs is an extension of an agency’s team, combining the best of both worlds between in-house teams and media vendors. In a product-obsessed world, we double down on service-based solutions. We focus on planning, executing, optimizing, and reporting of performance-based paid advertising campaigns - providing our clients a single point of entry into the world of digital media.

What you’ll do
The Media Services team is the center of our customer operations and is the driving force behind our campaign execution, analysis, reporting, and account growth. Through our customer-focused approach to digital media management, we provide above-and-beyond customer service to hundreds of agencies, advertisers and media-buying professionals. Members of this team enjoy the opportunity to gain deep insight into the online advertising world and grow their careers through continued education in the workplace.

Candidates for the Account Manager position must possess a background in advertising and/or marketing, a passion for technology and comfortability with data and numbers. They, ideally, have experience with digital ad buying platforms and/or advertising metrics. This candidate may have experience at an advertising agency in client service or digital media buying/planning.

This position is directly responsible for customer onboarding, communications, retention, and growth. The ideal candidate will have experience with customer relationship management and a knack for sales. They will be able to identify business opportunities and grow them into long-standing, profitable partnerships built on superb results and top-notch communication.

Responsibilities

Develop a trusted advisor relationship and act as the lead point of contact for a specific group of clients

Analyze, interpret, and present campaign performance in a clear, concise manner while providing customer guidance and strong, strategic recommendations to our clients

Work collaboratively to develop and refine media strategies

Manage, strengthen, and grow customer relationships

Work with client and internal team to develop media plans and proposals

Act as the key strategist by developing solutions to solve clients specific problems within digital workflow and digital media

Initiate, coordinate, and oversee all company activities on behalf of the client

Work with colleagues to launch and update campaigns

Respond to client questions and requests in a timely manner

Maintain meticulous documentation of all activities on the client’s behalf

Identify any issues before the client does and provide solutions to strengthen client partnerships and ROI

Take part in pitches for new contracts (as needed)

Continuously offer unsolicited ideas to increase the effectiveness of the client’s marketing initiatives

Contribute to Pathlabs growth by growing your individual portfolio through strategic project management and forward-thinking

Work with the internal team to exceed clients’ expectations and keep re-earning clients’ trust

Stay abreast of new solutions and opportunities

Complete all work on accounts as assigned

Mentorship of account associates

And other duties as needed to evolve this position

What you will bring

Total comfort with technology and data analysis

Strong mathematical and organizational skills

Ability to solve complex problems and work with intricate systems

Comfortably navigate Google Analytics, Social Channels, DSPs, and related technology

Ability to effectively delegate tasks

Experience with Project Management and PM Platforms

A proven track record of managing projects efficiently and effectively

Ability to tell stories with data

Well written email communication skills

Excellent people skills

Professional appearance and persona

Readiness to work long or non-standard hours when necessary

Travel to the client when necessary

Able to handle pressure; Maintain composure and customer focus while solving problems

Thrive on change as our products and services evolve

Use of active personal social accounts with 2-factor security for business purposes

Comfortable working in a fast-paced, cross-functional team.

4-year degree in related field or a minimum of 3 years of digital advertising, media planning, or digital strategy experience.

Alignment with Pathlab’s Core Values:

Unforgettable Service

People First

Own It

Master The Craft

What we value

Demonstrates team leadership and account management skills.

Intelligent self-starter with an analytical orientation, strategic vision, and strong execution track record.

Excellent customer intuition. The ability to think of needs and potential issues before a customer does.

Commitment to accountability and high standards in the workplace while still empowering employees and displaying compassion and understanding through leadership.

Ability to balance account team and individual priorities, the company’s priorities, and the cross-functional department to ensure success across the board.

Forward-thinking mindset. Always looking for ways to improve accounts and the business as a whole.

Strong sense of business acumen that supports and is in line with the long-term vision of Pathlabs and its success.

What we provide

Unlimited Paid Time Off & 13 paid holidays annually

Competitive healthcare benefits

HSA-eligible insurance option with a company contribution

401k investment opportunity

Hybrid workplace with in-office, flexible and remote options

$250 annual match available when a donation is made by an employee to a charity organization.

20 hours of paid time off to take action and make a difference in the civic life of your community

Continuous learning opportunities funded by Pathlabs

**This position is not eligible for immigration sponsorship.

Commitment to Inclusivity
Pathlabs recognizes and values the impact that diversity in background, experiences, culture, and identity brings to our company. Pathlabs is an equal opportunity employer and does not discriminate on the basis of race, creed, color, sex, national origin, marital status, sexual orientation, religious or political affiliation, gender identity, disability, and any other classification, rather we celebrate these differences. We encourage people of color, members of the LGBTQ+ community, and gender diverse people to apply and we prioritize creating a safe and inclusive workplace for all individuals.

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