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Digital Media Planner

AI Digital · New York, NY, USA · Remote ·

Job type:
Full Time

Digital Planning | Mid- Senior | Remote | LATAM
This role is

open exclusively to candidates based in Latin America (LATAM) . We are unable to consider applicants based outside this region.

AI Digital is an AI-native media consultancy and innovation partner powered by an Open Garden framework. Founded in 2018, our global team of 750+ specialists connects clients to audiences through a unique blend of human expertise and advanced technology, delivering unbiased, AI-enhanced media solutions for brands and agencies. We partner with all major advertising platforms to deliver measurable results aligned with clients’ business objectives and brand KPIs.

What You'll Do

Develop Media Plans:

Turn campaign briefs into digital media strategies, recommending the right channels, formats, audiences, and budget allocation to achieve campaign objectives.

Build Channel Strategies:

Create media plans across digital channels, including programmatic display, online video, paid social, search, and other relevant formats.

Support New Business Pitches:

Develop media recommendations and contribute to proposals for prospective clients.

Research Audiences and Markets:

Analyze audience behavior, industry trends, and competitors to identify opportunities and inform media strategies.

Present Your Recommendations:

Explain your planning approach and channel choices, supporting your proposals with data and insights.

Collaborate with Internal Teams:

Work closely with Growth and Customer Success teams to ensure media plans align with client objectives and can be implemented effectively.

What You Bring
Must-have

3+ years of experience in digital media planning or media strategy within an advertising or digital marketing agency.

Experience developing media plans based on campaign briefs, target audiences, objectives, and budgets.

Understanding of digital advertising channels, including programmatic display, online video, paid social, and search.

Familiarity with advertising platforms and technologies such as Google Ads, Meta Ads Manager, Display & Video 360 (DV360), or other programmatic DSPs.

Strong analytical skills and the ability to use data and audience insights to support media recommendations.

Good presentation and communication skills.

Nice-to-have

Experience preparing media plans for the US market.

Experience contributing to new business pitches and RFPs.

Knowledge of audience research tools and competitive analysis.

What You Get

Competitive USD compensation

that reflects your experience.

Work from anywhere in LATAM:

Fully remote work within eligible Latin American countries.

31 days of paid time off:

21 days of annual leave plus 10 days of sick leave.

Learning and development:

Access to learning resources and opportunities to grow your skills.

Team activities:

Virtual events and opportunities to connect with colleagues.

A culture of trust and ownership:

Open communication, collaboration, and a focus on results.

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