Lifecycle Marketing & CRM Operations Lead

H&R Block, Inc. seeks a CRM Operations Manager to lead customer lifecycle and promotional campaigns across email and CRM channels, driving engagement, retention, and revenue growth using SFMC and Adobe Journey Optimizer.
You will partner with Marketing, CRM Strategy, Email Design, Copywriting, QA, GTM, Analytics, and Technology teams to build, test, and deploy campaigns, translate creative assets, and ensure accurate audience targeting and governance.

#J-18808-Ljbffr