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Director of Consumer & Market Insights & Strategy

Samsung Electronics America · Plano, TX, USA ·

Pay:
180.000
Job type:
Full Time

Samsung Electronics America is seeking a Consumer & Market Insights Director to lead the consumer insights agenda across primary and secondary research, translating findings into clear, decision-ready recommendations for marketing and executive teams.

You will manage cross-functional partnerships with brand, media, and creative teams, build segmentation and personas, monitor brand health, and advise on strategy to drive business impact in a fast-paced, matrixed organization.

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