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Rippling is hiring: Lead Publicist in New York

Rippling · New York, NY, USA · Remote ·

Job type:
Full Time

Cardiff lends to small businesses. Since 2004 we've funded more than $12 billion across the country, to businesses in logistics, healthcare, construction, professional services, and plenty in between. We're building our own underwriting technology, and we still answer the phone; our customers need capital fast, and they want a straight answer from a person who can actually help.

Employment Type:

Full-time

Department:

Marketing

Reports to:

Communications Director

The Role
We’re hiring a Lead Publicist with a proven track record in U.S. Tier 1 business, economic, and financial media. Reporting to our Director of Communications & Partnerships, you’ll land top-tier coverage yourself while setting the pace for our publicists: guiding pitch strategy, sharpening their work, and making sure we never miss a news moment. This is a full-time role based in the United States.

What You’ll Do

Secure coverage in Tier 1 outlets such as WSJ, Bloomberg, CNBC, Reuters, FT, Forbes, Fortune, and Barron’s (see recent examples in our newsroom)

Pitch executives into breaking news as expert voices on the economy, rates, credit, and small business

Set daily pitching priorities and review and edit the team’s pitches before they go out

Build and maintain relationships with top-tier reporters, editors, producers, and bookers

Lead media strategy for report launches, thought leadership, and proactive campaigns

Prep executives for interviews and broadcast segments

Monitor the daily news cycle and move fast on opportunities

What We’re Looking For

2+ years of hands‑on PR or media relations experience in business, finance, or economic news

A portfolio of Tier 1 placements you secured personally

Experience mentoring or managing publicists

Bachelor’s degree in Public Relations, Communications, Journalism, Finance, Business, or a related field

Exceptional writing and speaking skills; your pitches should be your own work

Confidence working directly with senior executives

High responsiveness during 8 AM - 5 PM CT

Must be based in the United States

What Success Looks Like

Consistent Tier 1 placements tied to economic and market moments

Strong executive quote inclusion, broadcast bookings, and repeat engagement from reporters

A publicist team that pitches faster and lands more

Cardiff recognized as a go-to authority on small business lending and the U.S. economy

Compensation and Benefits

Salary $80,000

Medical, dental, and vision coverage

401(k) plan

Flexible PTO and observed holidays

Remote-first, with support for your home-office setup

Direct access to leadership and to the problems that matter

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