Role Description The UGC Content Creator (User-Generated Content) is a remote contract role responsible for producing authentic, vertical video and social content that reflects real customer experiences and supports ecommerce and DTC brand growth. Day-to-day tasks include brainstorming concepts, scripting short-form videos, filming and editing content on a phone or camera, and submitting deliverables according to campaign briefs and deadlines. The role involves following brand guidelines, incorporating feedback from the Blueprint DTC team, and adapting content for platforms such as TikTok, Instagram Reels, and YouTube Shorts. The UGC Content Creator will track trends, experiment with hooks and formats, and deliver multiple variations of content to support testing and performance marketing initiatives.
Qualifications
- Strong short-form video creation skills, including filming, basic editing, and on-camera presence.
- Experience creating social media content for platforms such as TikTok, Instagram, and YouTube.
- Ability to interpret creative briefs, follow brand guidelines, and adjust content based on feedback.
- Comfortable generating ideas, writing simple scripts or outlines, and presenting products naturally.
- Reliable access to a smartphone or camera with good video quality, stable internet, and a quiet filming environment.
- Strong communication skills, ability to meet deadlines, and openness to iterative testing and optimization.
- Interest or experience in ecommerce, DTC brands, or performance/UGC-style advertising is highly beneficial.
- Prior UGC content examples or a portfolio of social video work are preferred.