Influencer Marketing Intern Job at RIO Hydration in United

Influencer Marketing Intern, RIO Hydration

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Location: New York City (Remote)

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Commitment: 10 hours per week, beginning November 9th

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About RIO

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RIO is a newly launched, woman-founded hydration brand. Our sugar-free, tropics-inspired electrolyte mix is made with women in mind and has a balanced 1,015mg of electrolytes for everyday hydration and post-workout recovery. We’re a small, fast-moving DTC team building a community around wellness, movement, and strong women.

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About the role

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We’re looking for an Influencer Marketing Intern to help grow RIO’s creator community. You’ll get hands-on experience with influencer partnerships at a DTC brand, from first outreach through negotiation and campaign execution.

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What you’ll do

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• Research and build influencer lists across wellness, fitness, lifestyle, and beauty
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• Reach out to creators for PR gifting and track responses and shipments
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• Find and vet UGC creators for paid and organic content
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• Create invite lists for RIO brand events
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• Support rate negotiations and partnership communications
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• Track outreach, posts, and results in our influencer tracker
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What you’ll learn

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• How to manage outreach at scale and build relationships with creators
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• How to negotiate rates and deliverables
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• The ins and outs of influencer partnerships and marketing for a DTC brand
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• How influencer and UGC content supports paid social and brand growth
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Who you are

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• Passionate about social media, wellness, and creator culture
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• Organized, detail-oriented, and comfortable sending lots of emails and DMs
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• A clear, friendly communicator
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• Self-motivated and comfortable working at a fast-paced startup
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• Familiarity with Instagram and TikTok is a must. Experience with Google Sheets, Notion, or influencer platforms is a plus.
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To apply

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• Send your resume and a short note about a creator or brand campaign you love to michelle@rio-hydration.com with the subject line “Influencer Marketing Intern.
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