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CRM Campaign Lead: Personalization & Journey Orchestration

Acxiom · Warren, MI, USA ·

Job type:
Full Time

Acxiom seeks an Expert Decision Support Analyst to support GM’s Customer Engagement and Marketing by planning and executing personalized, cross-channel campaigns and journeys. This role partners with marketing stakeholders, Marketing Operations, GMIT, Privacy, agencies, vendors, fulfillment teams, and other execution partners to translate business needs into accurate, scalable campaign solutions.

The role combines strong CRM and database-marketing expertise with hands-on campaign operations

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