Marketing Director

This is a senior, hands-on marketing role for someone who knows how to position creative excellence, tell compelling stories, and help an agency stand out in a crowded world—without shouting. Working directly with the Chief Creative Officer, you’ll shape and execute G&A’s marketing strategy across brand, content, campaigns, PR and thought leadership.

This is a rare opportunity to shape the voice, visibility, and influence of a globally respected experience design firm at a moment of real momentum. You’ll work directly with the Chief Creative Officer, have genuine ownership over how G&A shows up in the world, and help define what great marketing looks like for a creative organization that believes experience is everything.

If you’re excited by the idea of building something with taste, clarity, and ambition—and want your thinking to genuinely matter—this role offers the freedom, trust, and creative partnership to do your best work.

What you’ll do/Key Responsibilities:
Marketing Strategy & Brand

Develop and execute G&A’s marketing strategy in close partnership with the CCO.

Help evolve and protect the G&A brand across all touch points—confident, considered, and creatively distinctive.

Ensure consistency of voice, tone, and visual identity across channels.

Content & Storytelling

Lead the creation of compelling marketing content: case studies, thought leadership, campaign narratives, presentations, and digital content.

Work closely with internal creative teams to translate complex work into clear, engaging stories.

Identify and develop strong editorial angles around G&A’s work, people, and perspectives.

Campaigns & Channels

Plan and manage integrated marketing campaigns across digital, social, email, and web.

Oversee G&A’s presence on LinkedIn and other relevant platforms—strategic, not noisy.

Track performance and optimize campaigns based on insight, not vanity metrics.

PR, Awards & Thought Leadership

Support PR initiatives, press outreach, and media relationships.

Manage awards submissions and industry recognition efforts.

Help position G&A leaders as visible, credible voices within the experience design and cultural sectors.

Partner closely with Business Development, Creative, and Leadership teams.

Manage external partners, freelancers, or agencies as needed.

Bring clarity, momentum, and high standards to everything marketing touches.

What You Bring:

5-8 years of marketing experience, ideally within a marketing, branding or creative agency

Experience marketing professional services, creative work or complex offerings

Demonstrated ability to own initiatives end-to-end

Experience managing or developing junior team members

Excellent writing, storytelling and editorial judgment

Strong strategic thinking combined with practical execution

Confidence working directly with senior leadership

Ability to independently manage multiple priorities and projects

Taste. Judgement. A healthy skepticism of buzzwords

Nice to Have

Experience in architecture, design, cultural, or experience-driven industries.

Familiarity with awards programs, PR processes, and thought leadership platforms.

Experience collaborating with creative teams and leadership in agency environments.

Why G&A

globally respected experience design work

access to senior leadership

meaningful cultural / brand / place-based projects

ability to influence rather than simply execute

multidisciplinary creative environment

a firm that takes quality, discipline, and craft seriously

BENEFITS:
Competitive Salary, Vacation, Sick and Personal Holiday, Volunteer Time Off, Company Paid Holidays, Flexible Spending Accounts (FSA), Employee Referral Bonus Program, Medical Plan & Dental and Vision Plan, Retirement Plan, Summer Fridays, Sabbaticals and more…

Candidates must be legally authorized to work in the U.S.A. and live in or be willing to relocate to the New York City area.

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