North is seeking a Lifecycle Marketing Specialist to own the customer journey from first touch through renewal. You will design multi-channel lifecycle campaigns (email, in-app, SMS) and manage HubSpot workflows to move contacts from lead to activated customer to advocate.
You will partner with Sales, Customer Success, and Product to deliver relevant, measurable experiences, analyze lifecycle metrics, and run A/B tests to boost activation, retention, and expansion.
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Remote Lifecycle Marketing Lead — B2B SaaS/Fintech
NorthAB LLC · New York, NY, USA ·
- Job type:
- Full Time