Sports Marketing Lead

Sports Marketing Lead Cumulus | Nashville is looking for a Sports Marketing Lead to help bring campaigns to life across Cumulus Nashville stations and digital platforms. Think of this role as the quarterback for all station marketing efforts. You'll work alongside Programming, Sales, Digital, Events, and Content teams to execute campaigns that connect with listeners both on-air, in-person and on-line. You'll keep projects organized, moving, and on brand while bringing fresh ideas and creative energy to the table.
Responsibilities:
Lead execution of multi-platform sports marketing campaigns across our station portfolio.
Coordinate timelines, assets, approvals, and campaign launches.
Contribute creative concepts for station promotions, events, contests, and community initiatives.
Track campaign performance and development of post-campaign recaps and insights.
Work directly with the Program Directors on the scheduling and execution of on-air and online contesting and helps with the communication of campaign execution to the programming staff.
Work directly with Sales Management and/or Account Team to develop successful marketing & promotional concepts for clients.
Lead Sales & Marketing Coordinator team, and Interns from recruitment to weekly tasks.
What you Bring (Qualifications):
Degree or equivalent experience in Marketing, Communications, Business Advertising, or related field
Strong written and verbal communication skills
Proficient in digital and social media strategies
Internship, campus leadership, freelance, or project-based experience welcomed.
Strong project management and organizational skills
Efficient in: Microsoft, PM tools, Canva
Requires the ability to work regular business hours and will include other hours out of office, including nights, weekends, and some holidays.
Passion for sports marketing, media, radio, events, and local culture
Pay Range USD $40,000.00 - USD $45,000.00 /Yr.
What We Offer:
Competitive Pay
Focused, responsible and collaborative work environment with the ability to ask, "what if" and try innovative solutions
Medical, Dental & Vision Insurance coverage
401K with company match
Paid Vacation, Sick & Holiday time off
Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program
CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).