Pegasystems in Waltham, MA seeks a marketing data professional to shape the contact data strategy within the Lifecycle Marketing & Automation team. You will improve data quality, governance, and the use of lead and contact data across MAPs and CRMs to power segmentation, campaigns, and pipeline.
You will work with MDM, Marketing Automation, GTM/Sales Ops, and IT to define standards and drive data projects that matter. Strong data analytics and cross-functional collaboration are essential.
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Marketing Data Strategy Lead: Contact Quality & Governance
Pega · Waltham, MA, USA ·
- Job type:
- Full Time