Webinar Marketing Manager

Behind every great webinar is someone who made it look effortless. This role is that person!
Own webinar logistics from campaign alignment to on-demand publishing, with project plans, production calendars, and milestones across several programs at once.
Align business units, product marketing, legal, and brand and creative on owners, deadlines, and review cycles.
Prepare speakers with invitations, rehearsals, reminders, and run-of-show documentation.
Set up the webcast environment, including registration, speaker and audience access, and surveys.
Run live production, resolve issues in real time, and step on camera when a format needs a host.
Coordinate promotion with campaign and digital marketing partners, from registration pages and reminder emails to lead tracking, routing, and follow-up.
Report on registration, attendance, engagement, and lead quality, then fold the lessons into a reusable playbook and templates.
4-6 years in project management, digital marketing, digital event production, or marketing program in a large, global, matrixed organization, including regular work with senior stakeholders.
3 years of experience managing presentation logistics for speakers at events, webinars, or corporate trainings.
Experience running several projects at once, with many stakeholders and dependencies, and keeping them on schedule when timelines shift.
Skilled at creating processes, templates, and playbooks for recurring marketing programs.
Comfort stepping on camera to introduce speakers and run Q&A, backed by follow-through on every detail behind the scenes.
Webcast and virtual-event platforms for registration, speaker access, surveys, and live production.
Presentation, documentation, and reporting software from a standard office suite.
Basic video editing and digital content production tools are a plus but not required.

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