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Senior Lifecycle Marketing Strategist

Western & Southern Life · White Plains, NY, USA ·

Job type:
Full Time

Gerber Life Insurance Company is seeking an experienced Senior Marketing Manager of Lifecycle Marketing Strategy to drive customer journey initiatives and communications across segments. You will analyze data, test ideas, and collaborate with Creative, Analytics, and Operations teams to optimize engagement, retention, and growth.
The role requires leadership experience in marketing strategy, a strong background in lifecycle marketing, and proficiency with marketing automation platforms.

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