Global Lifecycle Marketing Leader

Taptap Send is seeking a Head of Lifecycle Marketing to own the full user journey across a global customer base, from first send to loyal advocate. This hands-on leadership role sets strategy and drives execution across markets and channels, focusing on activation, engagement, retention, and value.
You'll own Email, Push, SMS, In-app messaging, and WhatsApp, partner with Product and Data, and scale a results-driven lifecycle program with external partners as needed.

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