Social Media Strategist

Enver is a leading VR game studio and publisher headquartered in New York City. We build viral, social gaming worlds and are known for top-tier publishing and marketing, with creator-led campaigns behind some of the biggest titles in VR, including chart-topping games on Meta Quest. Our specialty is social, live-ops driven multiplayer games built around communities, creators, and content loops.

About the Role
You'll own the strategy and pre‑production for 1–3 of our channels, turning ideas into videos that get clicked and watched to the end. You'll work closely with our creators, editors, thumbnail artists and our Head of Content Strategy and Post‑Production.

Responsibilities
Pre-production

Ideation: Use channel data, competitor outliers and trends to generate a high volume of video ideas, and keep a running idea bank we can pull from at any time.

Packaging: Take the strongest ideas and build 3 concepts for each, with a title plus 3 thumbnail directions. These feed directly into our content calendar.

Scripting and structure: Write clear scripts built for retention, with strong hooks, satisfying payoffs and reasons to keep watching through the middle.

Shot lists and SOPs: Turn scripts into simple, executable in‑headset shot lists covering the core scenes and shots, and what has to happen on camera for the video to work.

Production

Directing: Run shoots in VR, make sure every shot on the list is captured and the energy matches the package, so what goes to post is ready to edit.

Qualifications

Proven experience as a YouTube strategist, producer or scriptwriter, ideally in gaming.

A strong understanding of packaging: titles, thumbnails, CTR and retention.

Comfortable using YouTube analytics and competitor research to drive ideas.

Deep knowledge of internet culture and what a young (9–18) gaming audience finds funny.

Able to produce a high volume of ideas without losing quality.

Comfortable in a fast, unstructured startup environment with lots of autonomy.

Bonus Skills

Experience with VR games or the Meta Quest ecosystem.

Experience with gaming channels aimed at kids or teens, such as Roblox, Gorilla Tag or Minecraft.

Experience directing shoots or recording gameplay.

Equal Opportunity Statement
We are committed to diversity and inclusivity in our hiring practices.

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