Groundworks is seeking a Director of Lifecycle Maximization Marketing to design and lead customer journey strategies that boost engagement, retention, and lifetime value across channels. This role blends data-driven insights with creative execution to personalize communications and maximize revenue.
Based in Dallas, TX or Virginia Beach, VA, you will own lifecycle programs, oversee multi-channel campaigns (email, SMS, in-app, push), and collaborate with marketing, analytics, and operations to
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Director of Lifecycle Marketing: Retention, Growth & Equity
Groundworks · Dallas, TX, USA ·
- Job type:
- Full Time