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Manager of Performance Creative Strategy (Paid Media)

Suno · Los Angeles, CA, USA ·

Job type:
Full Time

As Creative Strategy Lead, you’ll own the creative strategy behind our performance marketing: which audiences we reach, what resonates with each, and how every ad makes us smarter
You’ll lead a team of creative specialists, work hand-in-hand with paid media, data science, and production, and build the playbook for how we grow, with full autonomy to shape it
Own creative strategy for performance marketing across paid social and beyond, from persona strategy to the creative roadmap and the testing plan behind it
Build a persona playbook that spells out what to say, show, and test for each audience, and keep it current as results come in
Run the loop from creative analysis to insight to strategy, partnering with paid media and data science on tagging, testing, and reading what drove performance
Drive audience research, customer conversations, and competitive intel to deepen our understanding of who we bring in, scale what works, and find new audiences worth reaching
Lead and develop a team of creative specialists across UGC, AI, and brand creative, and manage our UGC agency partner
Feed what you learn about our users back into product and go-to-market, and help bring millions of new people into creative entertainment
Benefits Retirement Match: Suno offers a Traditional 401(k) plan and Roth 401(k) plan with a 3% Safe Harbor company match.
Medical, Dental & Vision: We offer competitive medical, dental, vision insurance for employees and dependents.
Commuter Benefit: Generous monthly stipend for commuting expenses.
Lunch Program: Suno offers free lunch 5 days a week in each of our office locations.
Time Off: Suno employees are provided with unlimited paid time off as well as unlimited sick days + 11 company holidays.
Creative Education Stipend: Annual reimbursements for creative education and development.
Parental Leave: 16 weeks of fully paid parental leave to both birthing and non-birthing parents.
A sharp, clear communicator who can explain exactly how a strategy is built and whyRelentlessly proactive: you go looking for the audience insight nobody handed you, and you care deeply about the people you’re advertising toBonus: YouTube or Google display creative, ASO, or lifecycle marketing experienceA track record of paid social creative strategy that drove subscriptions and conversions (not brand or awareness campaigns), with results you can speak toExperience at large, complex consumer companies with a wide range of audiences, selling everything from low-price subscriptions to higher-ticket plansExperience leading creative strategists and creatives while acting as the bridge between creative and paid media teams8+ years in creative strategy, with deep roots in performance marketing

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