Banana Republic is seeking a data‑driven Manager to lead CRM retention marketing initiatives. You will own lifecycle programs across Email, SMS, and Push, drive performance storytelling, and shape customer‑level contact strategies.
The role demands analytical rigor, cross‑team collaboration, and a bias toward action to maximize long‑term customer value. You will partner with Analytics, Digital Production, and Brand teams to design and execute end‑to‑end campaigns, including direct mail retention
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