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REMOTE - Web Marketing Manager

Confidential · New York, NY, USA ·

Job type:
Full Time

The Opportunity

We’re conducting a confidential search for a Director of Marketing to lead how a growing B2B technology company tells its story, builds its brand, and brings its products to market.

We’re looking for a marketing leader who can turn complex ideas and capabilities into a clear, differentiated story, and build the programs that bring that story to market.

You’ll lead marketing across brand, product marketing, content, campaigns, and go-to-market, partnering closely with Sales, Product, Customer Success, and company leadership. Own our story and brand
Lead positioning, messaging, and brand across products and markets.
Translate complex products and capabilities into clear, compelling narratives for customers.
Shape how the company shows up across its website, content, sales materials, events, and external communications.
Develop content and thought leadership that builds awareness and establishes credibility in the market.

Partner closely with Sales to build campaigns and programs that generate pipeline, accelerate opportunities, and support growth.
Lead product marketing, including launches, segmentation, competitive positioning, sales enablement, and GTM strategy.
Develop and test programs across content, events, ABM, partnerships, digital, PR, and other relevant channels.
Establish clear metrics for marketing performance and use them to determine where to invest.

Build and run marketing
Serve as a close partner to Product, Sales, Customer Success, and company leadership on major launches, customer insights, and market opportunities.
Own marketing priorities and keep the function focused on the work with the greatest impact.
Manage and develop internal marketing talent alongside agencies, contractors, and creative partners.
Strong B2B marketing experience, ideally in technology, SaaS, or another complex product category.
Experience owning positioning, product marketing, brand, and go-to-market programs.
Strong commercial instincts and an understanding of how marketing partners with enterprise Sales to drive growth.
A builder mentality, comfortable creating structure, experimenting, and personally getting into the work.
You see a sophisticated product and immediately start thinking about how to make people understand why it matters.

You can debate positioning with Product, challenge a sales narrative, give thoughtful creative feedback, dig into campaign performance, and rewrite the homepage copy when it isn’t good enough.

You’ll be joining a company with ambitious products, significant growth opportunities, and plenty of room to shape how the business presents itself and goes to market.

This is a confidential search for a growing B2B technology company entering its next stage of growth.