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Remote Lead, Performance Marketing & Paid Search

Pearson · Hartford, CT, USA · Remote ·

Job type:
Full Time

Pearson is seeking a Lead Specialist, Performance Marketing to own and optimize paid search campaigns globally. The role leads internal teams and external agencies, driving enrollments and product adoption with data-driven decisions.
Remote work is available with full-time hours, and the position reports to the Principal, Performance Marketing. The candidate will manage campaigns across Google Ads, SA360, and Microsoft Ads, develop a testing roadmap, and leverage AI-enabled tooling to improve

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