Mediabistro logo
job logo

Lifecycle Marketing Lead – Multi-Channel Retention & Growth

The Western Union Company · New York, NY, USA ·

Pay:
120.000
Job type:
Full Time

The Western Union Company is seeking a Senior Manager, Lifecycle Marketing to design and optimize multi‑channel customer journeys across email, SMS, push notifications, and in‑app experiences.

This hybrid role requires you to be based in the United States, with at least three days per week in the office, and a proven track record in lifecycle strategy, segmentation, testing, and cross‑functional collaboration to boost retention and monetization.

#J-18808-Ljbffr