Social Media Manager Job at Wynn Resorts in Las Vegas

Nightlife Marketing – Social Media Manager

Full-time

FLSA Status: Exempt

Division: 22700 - F&B

Career Areas: Nightlife / Daylife

Status: Full-Time

The Nightlife Marketing Social Media Manager is responsible for overseeing creative content and strategy for all nightlife social media accounts to ensure continued growth of brand awareness as well as increased business sales.

Job Responsibilities

Develop social media strategies for artists, events, and the Wynn Nightlife brand

Keep an updated posting schedule for each social account and platform

Research and monitor trending and viral audio, content, hashtags, influencers, and topics

Conceptualize and execute engaging content for social platforms

Work with photo, video, and graphic design teams to create new content

Create social rollout plans for major announcements, events, and artists

Assist the resort and digital media partners with content and ad campaigns

Track and report weekly analytics and KPIs from all platforms to ensure marketing efforts are successful

Monitor comments on all platforms and reply to direct messages on all platforms

Communicate in a timely manner via email, phone calls, WhatsApp, etc.

Create one sheets and marketing decks to present ideas, concepts, and strategies

Present new ideas weekly in marketing meeting

Responsible for detailed notetaking during creative meetings and marketing meetings

Concept promotional plans to increase business levels and sales

Manages and oversees the Social Media Specialist

Assist the Marketing Manager and Director of Marketing with tasks

Flexibility to perform other job-related tasks as deemed necessary by management

Adhere to and enforce company-specific safety policies

Deliver exceptional service to every guest while interacting in a professional manner

Requirements

Requires a minimum of 5-year social media work experience in a dayclub, nightclub, bar or lounge type environment and a bachelor’s degree in Marketing, Public Relations, or Communication

Excellent knowledge of TikTok, Instagram, Facebook, YouTube, Linked In, and all relevant social media platforms

Comfortable articulating ideas and expressing thoughtful perspectives

Creative skills for developing unique campaigns, posts, and strategies

Minimum 1 year management experience preferred

Must be able to obtain and maintain any licensing or active work cards required, at present or in the future, for this position at all times

Proficiency with Microsoft Office required

Must have strong organizational and project management skills

Maintain dialogue with all cultures and ethnicities while upholding a warm, positive, and friendly persona at all times

Must possess excellent English communication skills, both verbal and written.

Must consistently maintain a well-groomed appearance and hygiene

Must be a minimum of 21 years of age

Wynn Resorts is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Wynn Resorts does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.

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