Trade Marketing Executive

House of Spices is a deeply rooted brand within the food industry, leading the specialty food and ingredient category for over 50 years. Fast-forward from its start as a homegrown family business, House of Spices has become a middle-market wholesale/manufacturer which includes multiple distribution networks across the country. Although the business has and continues to expand rapidly, the brand is still family-owned and home-based out of the NYC metro area. We are looking for talented individuals to join our ACARE culture!

Job Description:

HOS Global Foods is seeking a Trade Marketing Executive to support marketing execution, brand activation, in-store visibility, event coordination, market intelligence, budget tracking, and marketing reporting. This role works cross-functionally with Sales, Distribution Center (DC) teams, Finance, Warehouse Operations, external agencies, and vendors to coordinate and execute marketing initiatives that strengthen brand presence, improve in-store execution, and support commercial growth.

The ideal candidate is highly organized, detail-oriented, comfortable working in a fast-paced environment, and able to manage multiple projects simultaneously. This position will also require regular market visits and travel to support demos, activations, events, and trade shows.

Essential Functions

In-Store Activations & POSM – 30%

POSM & In-Store Branding

Coordinate with Sales teams regarding the availability, distribution, and placement of Point-of-Sale Materials (POSM).

Support the execution of POS initiatives in partnership with Sales teams and Distribution Centers.

Coordinate window, store, and truck branding requests from initiation through completion.

Collect branding requirements from Distribution Centers and internal stakeholders.

Obtain and compare vendor quotations while supporting cost-effective vendor selection.

Coordinate with internal and external creative teams on artwork, print-ready files, and production requirements.

Track printing, delivery, and installation timelines to ensure projects are completed as scheduled.

Prepare completion reports and presentation decks highlighting activation outcomes.

In-Store Demonstrations

Coordinate with external agencies and internal stakeholders to develop and execute product demonstration plans.

Coordinate materials, product samples, promotional items, and logistical requirements for demos.

Support and supervise on-site execution of in-store demonstrations and activations.

Conduct store visits as necessary to monitor execution and compliance.

Prepare post-activation reports, including photographs, observations, results, and recommendations.

Maintain demo and display activity trackers and validate activity against store audits and field visits.

Track activation-related invoices, claims, and payments and communicate status updates to relevant stakeholders.

Events & Exhibitions – 30%

Event Coordination

Coordinate and execute selected community, customer, and brand activation events.

Partner with internal stakeholders, vendors, agencies, and Distribution Centers to ensure successful event execution.

Support event planning, scheduling, logistics, promotional materials, product availability, and on-site coordination.

Identify and recommend local and DC-specific event opportunities for HOS Global Foods brands.

Manage approved events from planning through execution and post-event reporting.

Prepare post-event reports comparing objectives, execution, results, and opportunities for improvement.

Maintain supporting documentation, including photographs, attendance information, expenses, and event outcomes.

Trade Shows & Exhibitions

Coordinate company participation in trade shows, exhibitions, and industry events.

Manage event logistics, promotional materials, samples, displays, and marketing collateral.

Coordinate booth setup, branding, signage, and marketing displays.

Support customer events, product demonstrations, and promotional initiatives.

Work with internal teams and external vendors to ensure deadlines and event requirements are met.

Marketing Operations, Budget Tracking & Reporting – 30%

Marketing Reporting

Prepare, maintain, and update marketing trackers and reports, including:

Window and Truck Branding Tracker

POSM Tracker

Shipping and UPS Spend Reports

Demonstration Activity Reports

Post-Event and Activation Reports

Marketing Expense Reports

Campaign and Initiative ROI Reports

Consolidate marketing activity data and prepare recurring reports and presentation decks for management.

Track marketing initiatives against planned objectives, budgets, and timelines.

Support analysis of campaign effectiveness and recommend opportunities for improvement.

Finance Coordination

Coordinate with Finance regarding marketing invoices, vendor payments, reimbursements, and outstanding claims.

Maintain organized vendor invoices and supporting documentation across operating locations.

Track marketing expenditures and assist with budget reconciliation.

Provide regular updates regarding pending invoices and payment status.

Coordinate with advertising agencies, printers, designers, photographers, event vendors, and digital marketing partners.

Obtain and evaluate vendor quotations.

Track project timelines, deliverables, and costs.

Monitor marketing expenditures against approved budgets.

Follow up with vendors to ensure timely production and delivery of marketing materials.

Maintain organized vendor records and project documentation.

Market Research & Analytics

Conduct competitor research using available market data, field observations, and store visits.

Prepare quarterly cart surveys, competitor reviews, and market feedback reports.

Monitor competitor promotions, pricing, displays, new product launches, and marketing activity.

Support campaign analysis and recommend improvements based on results and field observations.

Respond to ad hoc market research requests from Sales and Marketing leadership.

Market Visits

Conduct store and market visits to gather intelligence across retail and consumer channels.

Monitor competitor products, pricing, promotions, shelf placement, and merchandising.

Gather feedback regarding new HOS Global Foods product launches and shelf placement.

Identify emerging POSM, merchandising, and activation trends.

Communicate relevant market insights and opportunities to Marketing and Sales teams.

Qualifications

Bachelor's degree in Marketing, Business Administration, Communications, or a related field preferred.

1–3 years of experience in trade marketing, field marketing, brand activation, event coordination, marketing operations, or a related role.

Experience within food distribution, CPG, FMCG, retail, or consumer products is preferred.

Experience coordinating vendors, agencies, events, and marketing materials.

Strong organizational and project coordination skills.

Ability to manage multiple projects and deadlines simultaneously.

Strong written and verbal communication skills.

Ability and willingness to travel for store visits, demonstrations, events, trade shows, and activations as required.

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