Head of Business Development

Location: Bentonville, AR or New York City area based (hybrid)

Reports to: Chief Executive Officer

Our client is a well-established, growing creative and retail services firm with more than 20 years of success supporting retailers and brands. The company specializes in visual merchandising, creative studio design, and project management consulting. It serves leading retailers and brands across CPG, apparel, footwear, accessories, electronics, home, beauty, and other categories.

Reporting directly to the CEO, the Head of Business Development will lead the company's growth in retail, with a focus on Consumer Packaged Goods and Retail Mass Merchandising. This strategic leadership role is responsible for identifying new market opportunities, building strong partnerships, and driving revenue expansion.

Drawing on a deep understanding of retail trends, consumer behavior, and the competitive landscape, the VP will shape and execute the company's growth strategy. The role works across departments to keep business development aligned with company objectives, and calls for exceptional negotiating skills, analytical thinking, and the ability to inspire cross-functional teams.

Key Responsibilities:
Revenue and growth

Drive and exceed annual revenue goals and KPIs, including an individual quota.

Develop and grow revenue in the Retail Mass segment across both continuity and project-based programs.

Negotiate contracts and pricing that strengthen margins and deliver profitable growth.

Identify add-on service opportunities with established clients.

Market intelligence and prospecting

Track market trends, competitors, and labor conditions to sharpen pitches to prospective clients.

Analyze market data and performance metrics to guide strategic decisions.

Use social media, market research, and news sources to uncover new sales opportunities.

Represent the company at industry events to generate new leads.

Pipeline and reporting

Forecast revenue and report on the status of the client and lead pipeline.

Provide the CEO with regular reports on leads, deals in development, and the strategy to grow both.

Participate in weekly Business Development team meetings.

Client and cross-functional leadership

Deliver consistent, timely follow-up with stakeholders, clients, and industry partners.

Partner with Recruiting, Operations, and Human Resources to ensure the organization can deliver on what is sold.

Collaborate across departments to maximize results for every client.

Contribute to the Retail Development/Activation process to ensure strong client communication and regular touchpoints.

Help build sales presentations tailored to specific clients and pitches.

Assess and communicate opportunities to increase impact for clients.

Qualifications:

Bachelor's or advanced degree in marketing, business, or a related field.

10+ years of business development experience in the CPG industry.

Proven track record of driving revenue growth and closing high-value deals.

In-depth knowledge of market dynamics, consumer trends, and competitive analysis.

Experience designing and launching new service offerings.

Exceptional communication, negotiation, and interpersonal skills suited to a highly visible, client-facing role.

Ability to think strategically and execute tactically in a fast-paced, evolving environment.

Skill at raising issues early, driving solutions, and influencing client deliverables on tight timelines.

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