Marketing & Sales Strategy Manager Supporting Storyliving By Disney
Every day at Disney Experiences (DX), we take pride in bringing the magic of Disney to life. In fact, we continue to find ways to grow and bring our service and storytelling to new and different places through a collection of brands called Disney Signature Experiences (DSE). Within Disney Signature Experiences, a new Emerging Businesses team is focused on initiatives to diversify our portfolio, including within the real estate industry with the Storyliving by Disney™ brand – new home communities infused with Disney's special brand of magic.
As a Marketing & Sales Strategy Manager supporting Storyliving by Disney™, you will lead the development and execution of integrated marketing and sales strategies that drive awareness, qualified demand, and home sales while bringing the Asteria lifestyle to life. Serve as a strategic partner across Sales, Marketing, Operations, Technology & Digital, Homebuilders, and Agency partners to create exceptional prospect experiences and achieve community business objectives.
We're looking for someone who is a critical thinker, curious, clever, and has an entrepreneurial mindset. Someone who approaches work collaboratively, with passion, and who's not afraid to recommend and try new things.
This on-site position is based in Celebration, Florida, and reports to the Manager, Marketing & Sales Strategy.
Responsibilities
- Support business growth through communication planning and brand management
- Exhibit strong partnership skills that can effectively influence Marketing & Sales discipline teams in strategic input, planning and creative decision-making to drive results, cohesion and speed to market
- Serve as the Marketing & Sales Strategy liaison for builders, capturing vital business information and cascading it across platforms
- Manage and maintain builder marketing guidelines and communication plans, ensuring accuracy across all channels
- Support the development and maintenance of marketing and sales materials, providing creative feedback to ensure flawless execution of tactics
- Establish and maintain an understanding of emerging trends in the real estate industry
- Maintain Marketing & Sales performance dashboards and interpret Salesforce data to recommend marketing and business opportunities
Support community launches, builder releases, sales milestones, and growth initiatives
- Maintain accurate builder information, home product assets, pricing, availability, and sales collateral.
- Develop tools, communications, and resources that enhance sales effectiveness
- Strong relationship building skills among builders and partner groups
- Develop and present Marketing & Sales presentations to partners and leadership
Basic Qualifications
- Minimum of 5 years of consumer marketing experience
- Minimum of 2 years working marketing or sales strategy within the new home construction industry
- Managed a project/strategy across multiple disciplines (legal, media buyer, tech and digital team, etc)
- Develop productive partnerships in and out of marketing to foster a collaborative and inclusive environment
- Possess strong written and verbal communications, plus excellent listening skills and superior professionalism
- Strong analytical, communication, presentation, and project management skills
- Demonstrate goal orientation and agile response to evolving business needs
Preferred Qualifications
- Experience using Salesforce
- Experience partnering and working with a sales department
Required Education
- Bachelor's degree in marketing or related field, or related experience
Additional Information
- Benefits and Perks: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks.