crackerJCK is hiring: Senior Media Buyer in New York

Job Title: Senior Media Buyer & Growth Strategist

Location: Remote (PST, CST, EST, MST Time Zone required)
Comp Range: Flexible, ($85K-100K+)
Department: Marketing
Reports To: Founder

About the Role
We are looking for a Senior Media Buyer & Growth Strategist who combines deep paid media expertise with strong client-facing strategy skills. This hybrid role is perfect for someone who thrives in performance-driven environments, can manage 6–8 accounts with autonomy, and is on the path toward a future Director role.

You’ll lead strategy and execution across Meta, Google, TikTok, and TikTok Shop. You’ll own client outcomes, build growth roadmaps, collaborate cross-functionally, and drive measurable results — without carrying full P&L ownership. Your work will shape client performance, retention, and long-term revenue growth.

What You’ll DoExample Account: whoever is hired for this role will be working on and building strategy around a 1.3MM launch of a US health and wellness brand in Q1 2026. You will be working closely with the CEO (previous Loreal executive) and our internal agency team to build the brand from the ground up.

Account Ownership & Strategy

Own end-to-end strategy and execution for 6–8 clients across Meta, Google, TikTok, and TikTok Shop

Architect full-funnel strategies that align to growth targets

Build and present monthly/quarterly growth roadmaps

Develop forecasting, budgets, pacing, and performance modeling

Analyze performance with strong command of ROAS, MER, CPA, and incrementality

Performance Execution

Launch, manage, and optimize campaigns across paid social and paid search platforms

Implement structured testing frameworks (creative, bidding, audiences, landing pages)
Translate insights into clear action plans for creative teams, clients, and internal partners

Maintain clean QA, naming conventions, builds, and reporting hygiene

Client Communication & Relationship Management

Serve as the primary point of contact for your accounts

Lead client calls, async check-ins, and reporting reviews

Communicate performance clearly and proactively to executive teams

Manage expectations, identify risks early, and present solutions

Contribute to upsell opportunities when logical (not quota-based)

Slack communication during standard office hours is most important here. Most of what we do is asynchronous

Cross-Functional Collaboration

Partner with creative strategists on briefs, hooks, angles, and testing plans

Work with in-house lifecycle, CRO, and landing page partners to support full-funnel performanceProvide insights that inform creative direction, product testing, and broader marketing strategy

Operational Excellence

Maintain consistent reporting, dashboards, and insights

Build repeatable processes, SOPs, and playbooks that elevate team performance

Ensure campaigns are compliant, properly tracked, and technically sound

Support internal knowledge-sharing and mentor junior talent as needed

Leadership Pipeline (No P&L Responsibilities Required)

Demonstrate the behaviors and thinking of a future Director

Support process improvement and account quality control

Step into escalations with guidance from senior leadership

Contribute to agency growth through best practices and thought leadership

What You BringREQUIRED Expertise

7+ years managing paid media across Meta, Google, TikTok, and TikTok Shop

Proven track record of scaling accounts profitably

Ability to manage $100K+/mo in ad spend, per client across multiple channels

Strong fluency in attribution, data analysis, incrementality, and measurement

Strong experience in DTC, lead gen, or eCommerce performance marketing

Experience producing creative briefs

Deep understanding of GA4, Shopify and various attribution tools

Familiarity with landing page optimization and full-funnel CRO

Strategic Thinking

Ability to connect platform execution to business-level outcomes

Experience building multi-channel growth roadmaps

Strong command of creative strategy and feedback loops

Client-Facing Strength

Confident communicator with ability to simplify complex performance narratives

Experience owning client relationships directly (1:1 or in small pods)

Ability to create trust, maintain client satisfaction, and improve retention

Operational Rigor

Mindset of documentation, process, and proactive issue detection

Strong QA habits and attention to detail

Ability to work in a fast-paced agency environment with multiple accounts

Who You Are

You think like a performance operator first, strategist second

You solve problems before they escal You enjoy owning accounts and influencing outcomes

You play well with creative, lifecycle, CRO, and analytics partners

You want to grow into a Director role in the next 12–24 months

You care about delivering results, not just running ads

Why This Role Matters

This role is critical to helping the agency scale past the founder, improve client outcomes, and build a world-class performance department. You are the backbone of client success — the person who brings strategic clarity, operational rigor, and hands‑on excellence to every engagement.

This role is critical to helping the agency scale past the founder, improve client outcomes, and build a world-class performance department. You are the backbone of client success — the person who brings strategic clarity, operational rigor, and hands‑on excellence to every engagement.

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