Head of Corporate Marketing

Accountabilities:

- Define Corporate Positioning: Partner with executive leadership, research, and product marketing teams to develop clear market positioning and translate proprietary data and insights into differentiated, compelling narratives.

- Drive Brand Awareness and Market Influence: Lead public relations, analyst relations, executive communications, and thought leadership initiatives to strengthen visibility, credibility, and industry authority.

- Lead Editorial and Content Strategy: Build and manage a scalable content engine, oversee research announcements, and maintain a consistent corporate communications calendar that drives engagement.

- Own Brand Identity and Creative Direction: Establish and maintain brand positioning, messaging, visual identity, and creative standards across marketing channels.

- Expand Digital Discovery and Reach: Connect organic search, AI-powered discovery, and social media strategies to increase visibility, audience engagement, and influence.

- Build and Develop the Team: Establish and lead a high-performing corporate marketing function, fostering collaboration, continuous improvement, and effective use of AI to increase productivity and impact.

- Measure Marketing Effectiveness: Define and monitor key performance indicators, including share of voice, brand influence, message adoption, and contribution to demand creation.

- Collaborate Across Leadership Teams: Work closely with senior executives and cross-functional partners to align corporate marketing initiatives with business priorities and evolving market opportunities.

- Represent the Organization Externally: Help shape industry conversations around AI's impact on software development and communicate insights that resonate with technical and business audiences.

Requirements:

- Extensive Corporate Marketing Experience: 10+ years of experience in corporate marketing, communications, or brand leadership, including at least 5 years managing teams in B2B technology environments.

- Strategic Brand-Building Expertise: Proven ability to develop compelling narratives, strengthen brand positioning, and elevate an organization during periods of market evolution or category transformation.

- Technical Audience Understanding: Strong understanding of technical audiences, ideally including engineering leaders and software developers, with the ability to translate complex topics into clear, engaging messages.

- Broad Marketing and Communications Experience: Demonstrated success across public relations, content and editorial strategy, brand development, analyst relations, and executive communications.

- Leadership and Team Development: Ability to build, mentor, and motivate high-performing teams while fostering accountability, collaboration, and a performance-oriented culture.

- Strategic and Hands-On Mindset: Comfort balancing long-term strategic direction with practical execution in a dynamic, rapidly evolving technology market.

- AI and Digital Marketing Awareness: Ability to leverage emerging AI capabilities, digital discovery channels, and social platforms to improve marketing efficiency and expand market reach.

- Strong Communication Skills: Excellent storytelling, writing, messaging, and stakeholder management capabilities, with the ability to influence senior leaders and external audiences.

- Collaborative Working Style: Humility, a team-first attitude, a strong drive for performance, and a willingness to contribute to a positive workplace culture where humor and enjoyment are valued.

- Work Authorization: Must be legally authorized to work for any employer in the United States. Employment visa sponsorship or transfer is not available.

- Travel Availability: Willingness to travel occasionally as required.

Benefits:

- Competitive Base Salary: Annual base compensation ranging from $250,000 to $305,000, depending on experience, skills, role scope, and alignment with the position.

- Equity Opportunity: Equity is offered as part of the compensation package.

- Remote Work: Opportunity to work remotely from the United States.

- Full-Time Opportunity: A full-time senior leadership position with the opportunity to shape corporate marketing strategy and market presence.

- Leadership and Strategic Impact: The opportunity to build a high-performing team, influence corporate positioning, and help shape industry conversations about AI and software development.

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