The role of Advertising Manager is central to developing, executing, and overseeing advertising strategies that support brand and business objectives. As an Advertising Manager, you will serve as the primary leader of the advertising function, guiding teams to deliver effective campaigns across diverse media channels. In this full-time opportunity, you will collaborate with internal stakeholders and external agencies to ensure advertising initiatives are aligned with business goals. Your expertise in managing budgets, evaluating campaign effectiveness, and driving organizational change will be critical to the success of the advertising team and the wider organization.
Located in Kennesaw, GA, this Advertising Manager position offers the advantage of working in a dynamic and growing business hub that fosters innovation and professional growth. The area provides a vibrant community with access to resources and networks that support career advancement in the advertising and marketing industry. By joining this team, you will be part of a collaborative environment where leadership, creativity, and strategic thinking are highly valued.
As an Advertising Manager, your day-to-day responsibilities will include leading and developing a high-performing team, managing agency partnerships, and ensuring that advertising efforts are both impactful and measurable. You will play a key role in succession planning, identifying future leaders, and fostering a culture of accountability, professionalism, and continuous improvement. Presenting results and strategic plans to senior leadership will also be a significant part of your role, enabling you to influence decision‑making at the highest levels.
The ideal candidate for this Advertising Manager position brings a strong background in marketing, advertising, and communications, with proven experience in leadership and people management. Your expertise in brand strategy, media planning, and campaign management will be essential, as will your ability to coach and mentor team members. Experience in consumer brands or similar industries is preferred, along with exceptional executive communication and stakeholder management skills. The ability to navigate organizational change and build credibility across all levels of the organization is highly valued.
TRC Talent Solutions is proud to be an Equal Opportunity Employer (EOE). All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law. At TRC, we take pride in fulfilling our opportunity to add value to our client's business as their staffing partner, while working tirelessly to connect thousands of individuals each year with work opportunities where they can meet the needs of their families and have the potential to build their careers.
Advertising Manager - Summary
- Lead the advertising team in developing and executing multi‑channel campaigns.
- Oversee advertising strategy, agency relationships, and team development.
- Manage advertising budgets and campaign performance metrics.
- Report to senior leadership and contribute to organizational succession planning.
- Foster a culture of professionalism, accountability, and continuous improvement.
Duties & Responsibilities
- Lead, coach, and develop members of the advertising team.
- Drive advertising strategy and oversee campaign execution across multiple media platforms.
- Serve as the primary leader for the advertising function within the organization.
- Partner with internal stakeholders and external agencies to align advertising efforts with business objectives.
- Manage budgets and evaluate campaign performance using established metrics and reporting tools.
- Influence cross‑functional teams and strengthen relationships across the organization.
- Guide organizational change and support team members as they transition to new structures.
- Present recommendations, performance results, and strategic plans to senior leaders.
- Identify and nurture future leaders within the team.
- Provide long‑term stability, leadership, and strategic direction for succession planning.
Salary & Benefits
- Competitive salary structure based on experience and qualifications.
- Comprehensive benefits package offered by the organization.
- Opportunities for professional development and advancement.
Qualifications & Requirements
- Bachelor’s degree in Marketing, Advertising, Communications, Business, or a related field.
- Demonstrated experience in advertising and marketing leadership roles.
- Proven ability to manage advertising agencies and direct reports.
- Experience in coaching, mentoring, and developing team members.
- Expertise in managing budgets and evaluating advertising campaign performance.
- Strong background in brand strategy, media planning, and consumer marketing.
- Excellent executive communication and stakeholder management skills.
- Ability to influence decision‑makers and build credibility at all organizational levels.
- Experience with organizational change and leading established teams.
- Industry experience in consumer products, powersports, automotive, marine, outdoor recreation, lifestyle brands, or similar sectors preferred.
Ideal Candidate Snapshot
- Strategic leader with a results‑oriented mindset.
- Excellent communicator who can present ideas effectively to senior leadership.
- Proven ability to manage and develop high‑performing teams.
- Experience with cross‑functional collaboration and change management.
- Strong analytical… ...
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Other Relevant Information
- This Advertising Manager position is a full‑time opportunity in a thriving business environment.
- The organization supports diversity, equity, and inclusion in the workplace.
- Opportunities for career growth and leadership development are available.
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