marketing manager in e-commerce

Описание

refurbed is a marketplace for refurbished products operating in 23 European countries. It aims to make sustainable consumption easier by offering products at lower prices while reducing CO₂ emissions.
Задачи

Own SEA and Shopping for a portfolio of country accounts, including campaign structure, feeds, bidding, and budgets aligned with market goals and incrementality measurements
Advise market teams on paid search priorities, local search trends, and competitors
Support the SEA Team Lead on multi-category growth cases and test plans with Category Marketing, and turn learnings into setups, playbooks, and reporting for the team
Roll out category changes in own accounts and help colleagues roll them out in theirs
Build performance reporting for the Supply team and brand partners
Cover colleagues’ accounts during absences using shared runbooks, alerting, and quality checks
Automate repetitive setup and reporting to support new categories and markets without increasing manual work
Share learnings with the team and contribute to the test roadmap
Work with Google and Microsoft partner teams on new formats and betas
Требования

2–5+ Years of hands‑on Google Ads experience, including Performance Max, Shopping, Search, and DemandGen
Relevant Google Skillshop certifications
Experience with feeds, including GMC custom labels, feed rules, disapprovals, and tools such as Channable or Productsup
Hands‑on proficiency in Google Analytics, Ads Editor, and BI tools such as Looker Studio or Tableau
Strong data analysis and spreadsheet skills
Ability to investigate underperforming campaigns before changing settings
Experience using AI tools and automation, checking outputs, implementing feedback loops, and automating repetitive tasks
Confident stakeholder communication and ability to explain results clearly
Fluent English
Candidates must be based in Europe, including the UK, and have a valid right to work
Будет плюсом: in‑house experience at an e‑commerce or retail business, experience with other search engines, SQL knowledge, another European language
Условия

A dedicated departmental learning budget for courses, conferences, and other learning opportunities
Private sessions with experts through Likeminded for personal growth and mental health
Internal workshops for skills development and cross‑department collaboration
The Vienna office is available as an alternative workplace; dogs are welcome
Flexible self‑organization
Office weeks take place three times a year and include team‑building events and on‑site workshops

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