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Senior Local Media Strategist - Growth & ROI

Geico · Bethesda, MD, USA ·

Job type:
Full Time

GEICO in Bethesda, MD, seeks an Sr. Manager, Local Media to lead local media plans across markets, translating national priorities into actionable strategies for both offline and digital channels.
You will guide the local agency team, oversee negotiations, and report on performance to optimize dollars by market. The role requires 10+ years in media, strong negotiation and analytics, and comfort with AI-powered planning.

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