Part-Time Social Media Coordinator

You'll own Arndell's day-to-day social presence across TikTok, Instagram, Facebook, Threads, YouTube, and emerging platforms. This covers strategy, content creation, community engagement, and reporting. You'll work closely with our marketing and design teams to bring release campaigns to life.
Manage and grow our presence across TikTok, Instagram, Facebook, Threads, YouTube, and new channels as they emerge
Plan, schedule, and publish daily content that aligns with marketing campaigns and the release calendar
Build platform-specific strategies to grow our audience, increase engagement, and raise brand visibility
Create high-quality content, including Reels, TikToks, social graphics, Amazon A+ Content, newsletter graphics, and ad creative
Film and edit short-form video for campaigns and launches
Partner with the marketing and design teams to carry out creative campaigns
Engage with readers, influencers, bloggers, and creators in a genuine and timely way
Help plan and run social campaigns for new releases, cover reveals, sales promotions, author announcements, and special editions
Work with authors to support their social presence and extend campaign reach
Spot viral opportunities and emerging trends across BookTok, Bookstagram, and reader communities
Track performance and deliver monthly reports on growth, engagement, and campaign results
Use analytics and audience insights to improve content and strategy
Keep up with platform changes, trends, and best practices
Location

Remote, New York-based or within commuting distance of NYC with the ability to travel in as needed. Should a NYC office be established, a hybrid schedule will be mutually agreed upon in good faith.
What You Bring

Proven experience managing social media for a brand (this means a business account, not only a personal one)
A genuine love of romance and romantasy, plus fluency in the tropes, the discourse, and the community
Comfort appearing on camera as a face of our brand accounts
Strong Canva skills
Proficiency in Adobe Creative Suite (Photoshop is a plus)
Short-form video shooting and editing skills
Based in NYC or the surrounding area, or able to commute reliably
Nice to Have

An established personal presence on BookTok or Bookstagram
Publishing or book-industry experience
Experience with Meta Ads, Amazon A+ Content, or MailerLite

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