Director, Communications - Media - #1 Hospital in CA

Job Description The Director ofExternalCommunications is responsible for leading strategic communications for Cedars-Sinai, working closely with the External Comms team and others todevelop compelling content and secure news coverage thatelevates the organization'snational and international reputation.This leader will shape stories for the news media, manage crisis communications, enhance content on the Cedars-Sinai Newsroom and serve as a primary editor for the team, ensuring the highest standards in digital and video storytelling. The Director will manage direct reports and work collaboratively with Marketing, Social Media andother teams to support priorities at Cedars-Sinai Medical Center, Cedars-Sinai Marina Hospital, Cedars-Sinai Medical Network and affiliated hospitals. This individual will use metrics to measure and evolve earned media strategy while deploying SEO and AI strategies to boost newsroom traffic.
The Director will bring to this position significant experience leading communications in a large, matrixed organization, preferably in an academic medical center or other healthcare setting. The leader in this position must possess exceptional writing and editing skills, sound news judgment and an astute ability to solve communications challenges calmly under tight deadlines.The Director will have the capacity to juggle numerous projects on a busy team that produces more than 500 stories annually about patients, medical research and other relevant subjects.The Director must be an effective communicator and a team player whocan contribute meaningfullytoa supportiveteamenvironment, conceive enterprise projects and stories, and write and edit a wide range of materials, including communications plans, news releases, media statements andmessages fororganizational leaders.
Partners with Chief Communications Officer and External Comms leaders to overseecommunicationsstrategy includingcontent for the Cedars-Sinai Newsroom, media pitches and statements.
Uses sound news judgment andexperience to solve communications challenges calmly under tight deadlines.
Conceivesstories andprojects with team, and writes and editsawide range of materials, including communications plans, news releases, media statements andmessages fororganizational leaders.
Develops and implements strategic, targeted communications and tactics for special projects, events and campaigns across the health system that support and advance the organization's reputation and identity.
Plays a leadership role in advancing communication strategies and tactics with counterparts in Marketing, Digital Strategy, Creative Studio and other related departments.
Provides counsel and supportforexecutive-level institutionalcrisis messagingas needed.
Evaluates and implements externalcommunications strategic plans in conjunction withservice line leadership and others across the institution.
Qualifications Educational Requirements:
Bachelor's degree in Communications, Journalism or Writing
Experience Requirements:
8 years prior communications experience related to journalism, public relations/media relations required

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