SEO Specialist Job at Cigna in Syracuse

Cigna needs a SEO Specialist who can read a market like Syracuse and rewrite the playbook when the numbers demand it. The deal favors the seasoned — 5 years earns $58,000 - $78,000, a temporary arrangement, and a sales marketing charter you'll actually own.

Key Responsibilities

Tune the ad creative until the sales marketing cost-per-lead drops

Pitch, listen, adjust, and pitch again until the sales marketing deal lands

Position Cigna against competitors with clear, differentiated value props

Negotiate renewals before the sales marketing contract goes quiet

Build the Canva report leadership checks before the NY review

Pitch upsells that feel like favors, not invoices

Write copy for ads, emails, and web pages that converts sales marketing traffic

Conduct market research to uncover trends shaping the sales marketing space

What You'll Bring

Familiarity with Marketo and related tools or frameworks

Marketo fundamentals plus the Programmatic Advertising polish clients notice

Fluency across Coaching and Programmatic Advertising, with strong opinions on both

Practical PPC Advertising skills sharpened in a temporary setting

Mid-level fluency in Conversion Rate Optimization, with PPC Advertising on your roadmap

Comfort defending a recommendation in front of skeptics

Hands-on command of Programmatic Advertising, with Adobe Creative Suite as a close second

Cigna grew out of a Syracuse, NY research lab and never lost its tinker-friendly, question-everything approach to Conversion Rate Optimization. Growth budgets at Cigna are generous because a sharper Relationship Building you means a stronger team.

Expect $58,000 - $78,000, yes, but also expect the kind of benefits and remote flexibility that make Mondays in Syracuse feel lighter.

We refreshed this SEO Specialist listing this week to keep it current for applicants.

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