PR Director (Beauty) - LA
Employment Type:
Full-Time
Location:
Los Angeles, CA (Hybrid; 3 days onsite per week)
Industry:
Beauty, Fashion & Lifestyle Communications
Our client is seeking an accomplished PR Director to lead integrated communications programs for a portfolio of beauty and lifestyle brands. This senior leadership role will shape high-impact public relations, influencer, talent, and experiential strategies that build brand visibility, cultural relevance, and measurable results.
The ideal candidate is a strategic communications leader with deep beauty industry experience, strong media and influencer relationships, and a proven ability to guide teams and client partnerships in a fast-paced agency environment.
Responsibilities
Strategic Leadership & Client Partnership
• Lead the development and execution of integrated communications strategies spanning public relations, influencer marketing, talent partnerships, artistry, and experiential programming.
• Serve as a senior strategic advisor, providing clear counsel, campaign direction, performance reporting, and actionable recommendations.
• Translate cultural trends, competitive intelligence, consumer insights, and industry developments into forward-looking campaign strategies.
• Ensure communications initiatives align with brand objectives, audience needs, and measurable performance goals.
Public Relations & Media Strategy
• Leverage and expand top-tier media relationships to secure meaningful coverage across beauty, business, trade, lifestyle, and culture outlets.
• Oversee the development of messaging, press releases, executive communications, media pitches, and supporting press materials.
• Drive proactive storytelling, strategic partnerships, and culturally relevant moments that strengthen brand awareness and credibility.
• Guide teams in securing editorial opportunities, founder features, podcasts, speaking engagements, panels, and emerging-platform placements.
Influencer, Talent & VIP Relations
• Lead influencer and talent strategy, including casting, negotiations, seeding programs, campaign execution, and performance evaluation.
• Oversee always-on and campaign-based programs across key social platforms, including Instagram, TikTok, and Facebook.
• Use influencer marketing platforms and analytics to inform strategy, optimize performance, and deliver thoughtful client recommendations.
• Cultivate relationships with artists, creators, tastemakers, agents, managers, and other industry partners.
Experiential & Partnerships
• Lead events, brand activations, and strategic partnership programs from concept through execution.
• Drive media, artist, influencer, and talent attendance through targeted outreach and post-event coverage strategies.
• Identify innovative collaborations that expand audience reach and cultural relevance.
• Manage event budgets, timelines, production partners, and deliverables while maintaining a high standard of execution.
Team Leadership & Operations
• Manage, mentor, and develop team members across multiple levels, fostering a collaborative and high-performing environment.
• Support onboarding, training, workflow planning, and operational excellence across assigned accounts.
• Partner cross-functionally to ensure cohesive campaign development and execution across teams and markets.
• Oversee reporting, timelines, deliverables, KPIs, and optimization recommendations across workstreams.
Qualifications
• Bachelor's degree in Marketing, Public Relations, Communications, or a related field.
• 8-12 years of experience in public relations, communications, or brand marketing; beauty industry agency or in-house experience strongly preferred.
• Demonstrated experience leading integrated PR, influencer, talent, and experiential campaigns.
• Experience managing artistry sponsorships, influencer partnerships, and paid and organic social campaigns.
• Strong understanding of the digital beauty landscape, social platform best practices, KPIs, and emerging trends.
• Experience using influencer marketing and analytics platforms such as Tribe, Traackr, CreatorIQ, or similar tools.
• Established media, influencer, talent, and industry relationships.
• Excellent written, verbal, negotiation, and presentation skills.
• Highly organized, collaborative, creative, and comfortable managing multiple priorities in a fast-paced environment.
• Proficiency with Google Workspace and project management tools.
This is an excellent opportunity for an experienced communications leader with a passion for beauty, fashion, pop culture, and building culturally resonant brand stories.

24 Seven Talent is hiring: PR Beauty Director (Agency) in Los Angeles
24 Seven Talent · Los Angeles, CA, USA ·
- Job type:
- Full Time