Mediabistro logo
job logo

Lifecycle Marketing Manager | Salesforce Marketing Cloud

Behavioral Innovations · Plano, TX, USA ·

Job type:
Full Time

Behavioral Innovations is seeking a Lifecyle Marketing Manager to own the Salesforce Marketing Cloud platform and lifecycle programs that run on it. This role will design automated journeys, segment audiences, and drive experiments to improve engagement across channels while upholding brand standards.
The position requires 5+ years in lifecycle marketing, strong writing skills, and experience with healthcare or multi-location services.

#J-18808-Ljbffr